Course Description
You've heard all the hype about how important social networking is to your company's marketing strategy, but you're not sure why...or how to get started. If you're ready to take the leap into next generation online marketing for your company or organization, this class is for you!
Want to integrate Facebook into your marketing plan? In this unique webinar, we won't just talk about the benefits of social networking.
Instead, you'll learn how to set up and market a business Facebook page for your organization. You'll be ready to set up your own page and will have plenty of ideas to hit the ground running to use it effectively!
You'll also learn how to approach building a fan base and find out the facts that you need to know in order to make wise decisions about how to integrate your company's Facebook page into your marketing communications strategy.
Are you ready to take advantage of powerful - and free - social networking marketing strategies? Reserve your spot in this informative webinar today!
Learning Objectives:
- Find out why Facebook should be part of your company's marketing strategy
- Understanding the concept inbound social media marketing, as well as its power and benefits
- How to create a business Facebook page
- Establishing appropriate settings and applications
- Building and managing your fan base
- Do's and don'ts of using your business Facebook page effectively
About Your SpeakerMary G. White, M.A., SPHR, is co-founder and managing director of MTI Business Solutions, where she oversees the organization’s corporate training and Human Resources consulting functions.
White specializes in soft skill employee development classes, and has extensive experience facilitating training in the areas related to Human Resources, communication, customer service, management, leadership, and public relations. She teaches a variety of seminars, corporate training courses, PHR-SPHR certification prep courses, and is a frequent speaker at association meetings and conferences.
Her professional background includes extensive experience in training, operations management, Human Resources management, advertising, and public relations.
PHR / SPHR Re-CertificationThis audio conference is approved for 1.5 hours of HRCI credit. The use of this seal is not an endorsement by HR Certification Institute of the quality of the program. It means that this program has met HR Certification Institute's criteria to be pre-approved for re-certification credit.